Privacy Policy | Bronchial Thermoplasty

General

This Privacy Policy describes Asthmatx’s current policies and practices with regard to personal information collected by Asthmatx through this website. The term “personal information” refers to personally identifiable information about you, such as your name, birth date, e-mail address or mailing address, and any other information that is identified with you personally.

This Privacy Policy may be updated from time to time. We will notify you of any material changes by posting the new Privacy Policy on the Asthmatx.com website. You are advised to consult this Privacy Policy regularly for changes. This Privacy Policy was last updated on September 24, 2010.

Personal Information Collected

The only personal information Asthmatx currently collects through this website is the information you give us when you use our website. If you are a doctor, patient or other individual who requests information from Asthmatx in addition to the information available on this website, we will collect personal information such as your name, address, phone number and email address in order to provide you with such additional information. If you are an Asthmatx employee or partner, and you would like to obtain files such as presentation slides, videos or practice enhancement collateral (“Materials”) through the Asthmatx Extranet http://www.btforasthma.com/extranet we will ask you for your email address and provide you with a temporary password to a password of your choosing. The website may also contain other interactive areas or forms wherein patients, physicians, and others may register or provide their personal information.

By registering or providing personal information or information of any kind, users of this website represent that the information provided is true, accurate, current, and complete. The sender of any communication or information to this website or to Asthmatx, Inc., shall bear all responsibility for the content, legality, truthfulness, and accuracy of such communication or information.

Asthmatx uses the information you provide to respond to your e-mail, answer your request or resolve your problem. Asthmatx also uses this information to help us improve the content and functionality of our website, to better understand our customers and markets, and to improve our products and services. Asthmatx may use this information to contact you in the future to tell you about products or services or other information we believe will be of interest to you. If we do so, each communication we send you will contain instructions permitting you to “opt-out” of receiving future communications.

Asthmatx may share personal information you provide with third parties who act for or on behalf of Asthmatx. For example, we may share it with companies that provide support services to us, including data processing services, or that help us market our products and services. These companies may need information about you in order to perform their functions. These companies are not authorized to use the information we share with them for any other purpose. In addition, there may be some other, limited circumstances in which Asthmatx may share personal information in our databases, for example, to comply with a legal requirement.

Anonymous Data Collected

In addition to the information you provide when you use our website, Asthmatx may use technology to passively collect anonymous information as users navigate this website (e.g., gathered without the user actively providing the information). For example, we may use technology to track how many visitors access our website, the date and time of their visit, the length of their stay, and which pages they view. We also may use technology to determine which web browsers our visitors use and the address from which they accessed our website (for example, if they connected to Asthmatx.com by clicking on one of our banner ads).

This technology does not identify you personally. It simply enables us to compile statistics about our visitors and their use of our website. Asthmatx may use this anonymous data and share it with third parties to improve the content and functionality of our website, to better understand our customers and markets, to improve our products and services, or for other such purposes as Asthmatx may deem appropriate. Asthmatx makes no representations or warranties regarding the use of such information.

Cookies

In order to collect the anonymous data described in the preceding section, Asthmatx may use temporary “cookies” that collect the first level domain name of the user (for example, if your e-mail address is “jane@abc.com,” the cookie collects the “abc.com” portion of your e-mail address) and the date and time you accessed this website. Cookies by themselves cannot be used to discover the identity of the user. A cookie is a small piece of information that is sent to your browser and stored on your computer’s hard drive. Cookies do not damage your computer. Some or all Internet browsers may allow users to be notified when a cookie is sent or to block cookies altogether, but certain features of this website might not work, or may be less than optimal, without cookies. At the present time, Asthmatx only uses temporary or “session” cookies. These cookies expire when your browser window is closed. Such collection of information may occur using other technologies, such as tags or web beacons, and / or navigational data collection (log files, server logs, clickstream). Some or all Internet browsers may automatically transmit to this website certain anonymous information, such as the URL of the website the user came from, the user’s Internet Protocol (IP) address, and the browser version being operated by the user’s computer.

Security

Asthmatx is very concerned with safeguarding your information. We employ administrative, physical and electronic measures designed to protect your information from unauthorized access.

We will make any legally required disclosures of any breach of the security, confidentiality, or integrity of your unencrypted electronically stored “personal information” (as defined in applicable state statutes on security breach notification) to you via email or conspicuous posting on this website in the most expedient time possible and without unreasonable delay, insofar as consistent with (i) the legitimate needs of law enforcement or (ii) any measures necessary to determine the scope of the breach and restore the reasonable integrity of the data system